Reputation : realizing value from the corporate image

Bibliographic Details
Main Author: FOMBRUN
Format: Book
Published: Boston : Harvard Business School Press , 1996
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000012709
005 19991011.0
008 991011s1996
020 0 0 |a 0875846335 
090 0 0 |a 659.2   |b FOM 
100 1 0 |a FOMBRUN   |h Charles J 
245 1 0 |a Reputation :   |b realizing value from the corporate image   |c Charles J. Fombrun 
260 0 0 |a Boston :   |b Harvard Business School Press ,   |c 1996 
300 |a 441p ;   |c 23cm. 
650 0 0 |a Corporate image 
650 0 0 |a Corporate image-case studies 
999 |a B000005092   |b MONOGRAPH   |c OPEN SHELF   |e Default branch 
999 |a P000004942   |b MONOGRAPH   |c OPEN SHELF   |e Default branch