POSTMA. (1998). The new marketing era: Marketing to the imagination in a technology - Driven world. Mc Graw Hill.
Chicago Style (17th ed.) CitationPOSTMA. The New Marketing Era: Marketing to the Imagination in a Technology - Driven World. New York: Mc Graw Hill, 1998.
MLA (9th ed.) CitationPOSTMA. The New Marketing Era: Marketing to the Imagination in a Technology - Driven World. Mc Graw Hill, 1998.
Warning: These citations may not always be 100% accurate.