APA (7th ed.) Citation

KEEN & BALLANCE. (1997). On-line profits: A managers guide to electronic commerce. Harvard Business School Press.

Chicago Style (17th ed.) Citation

KEEN and BALLANCE. On-line Profits: A Managers Guide to Electronic Commerce. Massachusetts: Harvard Business School Press, 1997.

MLA (9th ed.) Citation

KEEN and BALLANCE. On-line Profits: A Managers Guide to Electronic Commerce. Harvard Business School Press, 1997.