Essentials of CRM : a guide to customer relationship management
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
John Wiley ,
2002
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000014613 | ||
| 005 | 20020703.0 | ||
| 008 | 020703s2002 | ||
| 020 | 0 | 0 | |a 0471206032 |
| 090 | 0 | 0 | |a 658.812 |b BER |
| 100 | 1 | 0 | |a BERGERON |h Bryan P |
| 245 | 1 | 0 | |a Essentials of CRM : |b a guide to customer relationship management |c Bryan P. Bergeron |
| 260 | 0 | 0 | |a New York : |b John Wiley , |c 2002 |
| 300 | |a xiii,220p. ; |c 22cm. | ||
| 650 | 0 | 0 | |a Customer relations |x Management |
| 999 | |a B000007301 |b MONOGRAPH |c OPEN SHELF |e Default branch | ||