JAFFE. (2003). Casting for big ideas: A new manifesto for agency managers. Wiley.
Chicago Style (17th ed.) CitationJAFFE. Casting for Big Ideas: A New Manifesto for Agency Managers. Hoboken, N.J.: Wiley, 2003.
MLA (9th ed.) CitationJAFFE. Casting for Big Ideas: A New Manifesto for Agency Managers. Wiley, 2003.
Warning: These citations may not always be 100% accurate.