The origin of brands : discover the natural laws of product innovation and business survival
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New York :
HarperCollins Pub. ,
2004
|
| Subjects: |
| Physical Description: | x,308p. ; 22cm. |
|---|---|
| ISBN: | 0060570148 |