Brand sense : build powerful brands through touch,taste,smell,sight,and sound

Bibliographic Details
Main Author: BRAND
Format: Book
Published: New York : Free Press , 2005
Subjects:

MARC

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245 1 0 |a Brand sense :   |b build powerful brands through touch,taste,smell,sight,and sound   |c Martin Lindstrom;foreword by Philip Kotler 
260 0 0 |a New York :   |b Free Press ,   |c 2005 
300 |a xii,237p. :   |b ill. ;   |c 24cm. 
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650 0 0 |a Advertising   |x Psychological aspects 
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