The effectiveness of participating in international trade shows as a marketing tool:objective setting and measures : a case study of Malaysian companies participate in international trade shows
| Main Author: | |
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| Format: | Thesis Book |
| Published: |
[ ] :
University of Leeds, 2005
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| Subjects: |
HEADQUARTERS
| Call Number: |
D658 84 YUS |
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| Accession | Item Category | Format | Status | Notes |
|---|
| D000006193 | REFERENCE | THESIS AND DISSERTATIONS | AVAILABLE |