The Houdini solution : put creativity and innovation to work by thinking inside the box

Bibliographic Details
Main Author: SCHENCK
Format: Book
Published: New York : McGraw Hill , 2007
Subjects:

MARC

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245 1 4 |a The Houdini solution :   |b put creativity and innovation to work by thinking inside the box   |c Ernie Schenck 
260 0 0 |a New York :   |b McGraw Hill ,   |c 2007 
300 |a viii,232p. ;   |c 21cm. 
504 0 0 |a You've heard it a million times. Think outside the box. But what about Harry Houdini? The legendary magician did his best work shackled, handcuffed, and chained inside the smallest boxes-and yet he managed to found his way out everytime. The same is true with creativity. It's the restraints themselves that spark the creative process, inspiring the most ingenious solutions. That's the secret of Houdini Solution. This eye opening book smashes through the cliches you've heard about creative thinking and shows you how to use that proverbial"box" to full advantage. 
650 0 0 |a Creative ability in business 
650 0 0 |a Creative thinking 
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