APA (7th ed.) Citation

(2004). WHEN marketing becomes a minefield: What will you do? Harvard business school Press.

Chicago Style (17th ed.) Citation

WHEN Marketing Becomes a Minefield: What Will You Do? Boston: Harvard business school Press, 2004.

MLA (9th ed.) Citation

WHEN Marketing Becomes a Minefield: What Will You Do? Harvard business school Press, 2004.