True To Yourself : leading a values-based business - ALBION (San Francisco : Berrett Koehler, 2006)
Leading a small business when you measure success more broadly than with a single financial bottom line is no easy task. True To Yourself is a practical guide for doing just that.. It provides tools you can use to combine profit with purpose, margin with mission, value with values. The author details five critical leadership practices. This book shows how successful business people have put these practices into action, and it provides hand-on exercises to help you integrate them into your own business.
Keywords: Small business -- Management -- Handbooks, manuals, etc; Social responsibility of business