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Asian brand strategy  : how Asia builds strong brands

Asian brand strategy : how Asia builds strong brands

Bibliographic Details
Main Author: ROLL
Format: Book
Published: New York : Palgrave , 2006
Subjects:
Brand name products > Asia > Management.
Brand name products > Asia > Marketing.
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Description
Physical Description:xviii,254p. ; 24cm.
ISBN:9781403992796

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