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00000cam a2200000 7i4500 |
| 001 |
0000025548 |
| 005 |
20080714.0 |
| 008 |
080508s2007 |
| 020 |
0 |
0 |
|a 9781422103210
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| 040 |
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|a JPA
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| 082 |
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|a 658.4012
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| 090 |
0 |
0 |
|a 658.4012
|b SCH
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| 100 |
1 |
0 |
|a SCHMITT
|h Bernd
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| 245 |
1 |
0 |
|a Big think strategy :
|b how to leverage bold ideas and leave small thinking behind
|c Bernd H.Schmitt
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| 260 |
0 |
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|a Massachusetts :
|b Harvard Business School Press ,
|c 2007
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| 300 |
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|a xi,177p. ;
|c 24cm.
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| 504 |
0 |
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|a How did apple rebound from a decade long slump? By creating a product - the iPod _ that transformed not just the company,but the entire music industry.In big think strategy,Bernd Schmitt shows you how to "think big" by sourcing and implementing bold ideas that change markets.
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| 650 |
0 |
0 |
|a Creative ability in business
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| 650 |
0 |
0 |
|a Organizational effectiveness
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| 650 |
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0 |
|a Strategic planning
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| 650 |
0 |
0 |
|a Success in Business
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| 999 |
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|a B000012697
|b MONOGRAPH
|c OPEN SHELF
|e Default branch
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