Innovation for underdogs : how to make the leap from what if to now what

Bibliographic Details
Main Author: PENSAK
Other Authors: Licorish
Format: Book
Published: Franklin Lakes,NJ: : Career Press, , 2008
Subjects:

MARC

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100 1 0 |a PENSAK   |h David 
245 1 0 |a Innovation for underdogs :   |b how to make the leap from what if to now what   |c David Pensak with Elizabeth Licorish 
260 0 0 |a Franklin Lakes,NJ: :   |b Career Press, ,   |c 2008 
300 |a 224p., ;   |c 21cm. 
504 0 0 |a Have you ever wanted to change your life? Have you ever wanted to make it easier, or, at least get rid of the tough stuff? Anyone who wants a void filled, a problem solved, or a question answered can learn to innovate. This book shows you (the underdog) how to dig to the root of your greatest problems and surface with solutions to make life a lot easier (and more lucrative). Using entertaining, energetic, and enlightening stories from Dr Pensak's experience, this book makes it clear that the underdog is bred fro creativity. You will learn how to clearly define and solve a problem and how to market the solution. 
650 0 0 |a Change 
650 0 0 |a Technological innovations 
700 0 0 |a Licorish   |h Elizabeth 
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