APA (7th ed.) Citation

BEEMER & Shook. (2009). The customer rules: The 14 indispensable, irrefutable qualities of the greatest service companies in the world. MCGraw-Hill,.

Chicago Style (17th ed.) Citation

BEEMER and Shook. The Customer Rules: The 14 Indispensable, Irrefutable Qualities of the Greatest Service Companies in the World. New York:: MCGraw-Hill,, 2009.

MLA (9th ed.) Citation

BEEMER and Shook. The Customer Rules: The 14 Indispensable, Irrefutable Qualities of the Greatest Service Companies in the World. MCGraw-Hill,, 2009.