Yes! : 50 scientifically proven ways to be persuasive

Bibliographic Details
Main Author: GOLDSTEIN
Other Authors: Cialdini, Martin
Format: Book
Published: New York: : Free Press, , 2008
Subjects:
Description
Physical Description:258., ; 21cm.
Bibliography:This easy-to-read summary of the social-psychological research on persuasion really does tell people how to get to 'yes.' Since we are all selling something, including ourselves, all the time, everyone can, and will be, reading this amazing book.
ISBN:9781416570967