Coolfarming : turn your great idea into the next big thing
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| Format: | Book |
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New York :
American Management Association ,
2010
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| Physical Description: | x, 226p.; ; 24cm. |
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| Bibliography: | If you want to stay ahead of the curve, it's not enough to catch on to the latest hot idea once it's already hot. Coolfarming gives you practical, hands-on advice on how to carry your own cool ideas over the tipping point, nurture a swarm of creative collaborators to develop the next big trend for yuor own target group, and ride a wave of innovation. It also contains real-life examples of how to find, develop, and popularize the trends of tomorrow...and reap the benefits. |
| ISBN: | 9780814413869 |