Inside Steve?s brain

Bibliographic Details
Main Author: KAHNEY
Format: Book
Subjects:

MARC

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020 0 0 |a 9781843549123 ,   |c RM54.90 
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100 0 0 |a KAHNEY   |h Leander 
245 0 0 |a Inside Steve?s brain   |c by Leander Kahney. 
264 0 |a New York :   |b Portfolio   |c 2009 
300 |a 310 p.; ;   |c 19cm. 
336 |a text   |b txt  |2 rdacontent 
337 |a unmediated   |b n  |2 rdamedia 
338 |a volume   |b nc  |2 rdacarrier 
504 0 0 |a Includes bibliographical references and index. 
505 0 0 |a Focus : how saying "no" saved apple -- Despotism : Apple?s one man focus group -- Perfectionism : product design and the pursuit of excellence -- Elitism : hire only "A" players, fire the bozos -- Passion : putting a ding in the universe -- Inventive spirit : where does the innovation come from? -- Case study : how it all came together with the iPod -- Total control : the whole widget -- Steve Jobs?s battle with cancer. 
650 0 0 |a Computer industry   |z United States. 
999 |a B000014447   |b MONOGRAPH   |c OPEN SHELF   |e Default branch