VINCENT. (2012). Brand real: How smart companies live their brand promise and inspire fierce customer loyalty. New York Amacom 2012.
Chicago Style (17th ed.) CitationVINCENT. Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. New York: New York Amacom 2012, 2012.
MLA (8th ed.) CitationVINCENT. Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. New York Amacom 2012, 2012.
Warning: These citations may not always be 100% accurate.