APA (7th ed.) Citation

MARCET. (2011). Win / loss review: A new knowledge model for competitive intelligence. John Wiley & Sons.

Chicago Style (17th ed.) Citation

MARCET. Win / Loss Review: A New Knowledge Model for Competitive Intelligence. New Jersey: John Wiley & Sons, 2011.

MLA (9th ed.) Citation

MARCET. Win / Loss Review: A New Knowledge Model for Competitive Intelligence. John Wiley & Sons, 2011.