Consumer Attitude Towards Mobile Marketing in Malaysia [Thesis]

Bibliographic Details
Main Author:	Nur Faeza bt Yahya
Published:	Selangor Selangor Putra Business School 2014 2014
Subjects:	Universiti Putra Malaysia > Dissertations Dissertation,thesis,etc
Online Access:	http://ilmu.jpa.gov.my/document/0000031487.pdf

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An empirical investigation on consumer ethnocentrism influences on attitudes towards foreign products in Malaysia Siti Normah Awang Tuah
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Consumer Attitude Towards Mobile Marketing in Malaysia [Thesis]

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