Scott. (2020). The new rules of marketing & PR: How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly (Seventh edition.). John Wiley & Sons.
Chicago Style (17th ed.) CitationScott. The New Rules of Marketing & PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. Seventh edition. Hoboken, New Jersey: John Wiley & Sons, 2020.
MLA (9th ed.) CitationScott. The New Rules of Marketing & PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. Seventh edition. John Wiley & Sons, 2020.
Warning: These citations may not always be 100% accurate.