Blue Ocean Strategy : : How to Create Uncontested Market Space and Make the Competition Irrelevant /

Blue Ocean Strategy : : How to Create Uncontested Market Space and Make the Competition Irrelevant /

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Bibliographic Details
Main Author:	Kim, W. Chan (Author)
Format:	Book
Published:	BOSTON, MASSACHUSETTS : : Harvard Business Review Press, 2015
Subjects:	Market segmentation

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