Blue ocean strategy : : insights and experiences of Universiti Sains Malaysia /

Bibliographic Details
Format: Book
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MARC

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020 0 0 |a 9789838615594 
090 0 0 |a 378.595113   |b BLU 
245 1 0 |a Blue ocean strategy : :   |b insights and experiences of Universiti Sains Malaysia /   |c editor Ramli Mohamed 
264 0 |a Pulau Pinang : :   |b Penerbit Universiti Sains Malaysia,   |c 2012 
300 |a xxx, 169p. : :   |b ill. ; ;   |c 24cm. 
336 |a text   |b txt  |2 rdacontent 
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650 0 0 |a Education, Higher   |z Pulau Pinang 
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