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BLUE OCEAN SHIFT : :
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BLUE OCEAN SHIFT : : BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH
Bibliographic Details
Main Authors:
Kim, W. Chan
(Author)
,
Mauborgne, ReneĢe
(Author)
Format:
Book
Edition:
First Edition
Subjects:
Market segmentation
Holdings
Description
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Description
Physical Description:
xi, 322 pages ; ; 24 cm.
ISBN:
9780316314046
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