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  1. 1

    EBrands : buiilding an internet business at breakneck speed by CARPENTER

    Published 2000
  2. 2

    Wordcraft : the art of turning little words into big business by FRANKEL

    Published 2004
  3. 3

    Branded customer service : the new competitive edge by Barlow

    Published 2004
  4. 4

    Brand sense : build powerful brands through touch,taste,smell,sight,and sound by BRAND

    Published 2005
  5. 5

    The soul of the corporation : how to manage the identity of your company by BOUCHIKHI

    Published 2008