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  1. 1
    Brain scripts for sales success 21 hidden principles of consumer psychology for winning new customers Drew Eric Whitman
    by Whitman
    Published New York McGraw-Hill Education 2015
    Subjects: “…Consumers Psychology…”
  2. 2
    Brainfluence : 100 ways to persuade and convince consumers with neuromarketing Roger Dooley.
    by Dooley
    Published Hoboken, N.J.: John Wiley, 2012.
    Subjects: “…Consumers -- Psychology…”