The future of competition : co-creating unique value with customer

Bibliographic Details
Main Author: PRAHALAD
Other Authors: Ramaswamy
Format: Book
Published: Boston : Harvard Business School Press , 2004
Subjects:

MARC

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245 1 4 |a The future of competition :   |b co-creating unique value with customer   |c C.K. Prahalad, Venkat Ramaswamy 
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650 0 0 |a Competition 
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