The customer delight principle : exceeding customer's expectation for bottom-line success

Bibliographic Details
Main Author: KEINIGHAM
Other Authors: Vavra
Format: Book
Published: Chicago : McGraw Hill , 2001
Subjects:

MARC

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100 1 0 |a KEINIGHAM   |h Timothy L 
245 1 4 |a The customer delight principle :   |b exceeding customer's expectation for bottom-line success   |c Timothy L. Keiningham and Terry G. Vavra 
260 0 0 |a Chicago :   |b McGraw Hill ,   |c 2001 
300 |a xiii,192p. ;   |c 23cm. 
650 0 0 |a Consumer satisfaction 
650 0 0 |a Success in business 
700 1 1 |a Vavra   |h Terry G 
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